Guild Event | Getting Your Story Straight: Personal Branding for Career Success
The digital revolution has changed the way we look for career opportunities, whether it’s a new job or moving up within the organization. Most important is your personal brand. In this career development seminar, learn how to sell your unique value proposition – in person and on LinkedIn. You will discover tips to build your brand, develop your elevator pitch, and create networking opportunities. You’ll leave with new insights on how to market yourself like a pro!
Doors open at 5:30 p.m., seminar starts at 6 p.m.
This seminar is open to NewsGuild of New York members only.
ABOUT THE INSTRUCTOR
Arlene Newman, President and Founder - Career Bound Success
Arlene brings insider knowledge of the hiring process and knows firsthand what companies are seeking in successful job candidates. She provides professionals at all levels and across all industries with strategies and skills to advance their careers.
Arlene leverages her experience and expertise to help clients develop their personal brand and land their next job opportunity. With a MBA in Human Resources, Arlene has over 20 years’ experience as head of Human Resources for companies in the hospitality, entertainment, and fashion industries.
Arlene coaches clients on how to find job opportunities, build resumes, define personal brands online and offline, prepare for interviews, and develop networking and salary negotiation strategies.
In addition, Arlene works with companies to provide Corporate Outplacement Services. With one-on-one coaching, she develops personalized strategies to achieve career success, addresses employee concerns, counsels them on next steps, and focuses their efforts on executing successful job search campaigns.
Arlene's extensive career development experience includes creating talent acquisition processes for start-up organizations, recruiting and hiring hundreds of talented employees, and training leaders and decision makers on interview techniques.
Arlene is an Adjunct Professor at Baruch College, teaching Recruiting and Interviewing, and guest lecturer at several major universities such as Columbia, NYU, and Georgetown. In addition, she presents career workshops at the NYC Bar Association, Law Firms, and for various groups at NYC Society of Human Resource Management.
Arlene is currently on the Board of Directors and served a 3-year term as President of NYC Society of Human Resource Management (SHRM), the nearly 2,000-member chapter. She chairs the Leadership Continuity Committee, co-chairs the Directors' Forum, co-chairs the Professional Development Group, and is a member of the Staffing Management Group.